I did something new this week - I followed a conference on Twitter.
Thanks to @SchSocEnt and @SEMagreporter I kept an eye on what was going on at Good Deals 2009 - the national social investment conference.
I learnt, amongst other things, that plenty of people are keen to see some lighter touch social reporting, and that Liam Black had a dance on stage with Jeremy Nicholls.
I also learnt about some new research from SE100, which gave rise to headlines that social enterprises grow faster than the UK's other top companies.
I had to look into that in more detail. According to Social Enterprise Magazine's website, the top 40 social enterprises in the SE100 list enjoyed annual turnover growth of 78%. This, in itself, seems impressive, but the icing on the cake is that it's almost double the turnover growth of UK-based companies listed in a similar index last month (that figure was 38.9%).
Whilst I'm not particularly good at maths, I am very interested in how statistics are used. I had a bit of a closer look at the Index with which the SE100 index has compared itself.
Business XL Magazine's Rising Stars list looks at the top 50 UK companies, in terms of turnover and profit growth. These 50 businesses have a combined turnover of £1.3 billion, and combined profits of £147 million. This averages out at around £20 million average turnover, and average profits of around £3 million.
Compare this with the SE100 list. The top 100 (I can't find who they are) apparently have a combined turnover of £390 million - an average of just under £4 million. In other words, on average, they're one fifth of the size of the average business in the other list. We're not told how much profit they made.
My main point is that I don't think there is much value in comparing businesses which are very different in size. What does it tell me if a group of 40 businesses which turn over an average of £4 million are growing at a faster rate than a group of 40 other businesses which average £20 million in turnover? I'd say it tells me very little, regardless of whether they are social businesses.
I'm also a bit suspicious of the numbers chosen. Why choose the top 40 for comparison - when one list looks at 100 businesses and the other at 50? If they'd gone head to head, 50:50, you have to suspect that the figures wouldn't be such headline-grabbers.
Note: Update 2 November: Following the comment from Tim below, I think the suspicion in my previous paragraph is unfounded. I hadn't realised that the Business XL list only gives financial information for 40 businesses - not all 50 in the list. I've updated the blog as a result - see previous paragraph.
I also question why we feel the need to prove that social enterprises are growing faster than for-profit businesses. Who are we trying to impress? Or is it just another example of the myth-making which is prevalent in some of the overheated parts of the social enterprise sector? I'm currently running a sweepstake on when that stat is first used by a politician. My bet is Tuesday morning.
And my final reason for looking into this more is that I don't hear enough voices at the heart of the social enterprise movement challenging stuff like this. These stats were casually re-tweeted around the #socent community - in a similar way to how Umbrellagate seemed to be dismissed as an irrational attack on the sector by someone who just doesn't get it.
I hope my commitment to writing about social business, week in, week out, demonstrates my enthusiasm for finding entrepreneurial ways to change society. I congratulate any social business which is growing in terms of turnover, profit and impact. However, I question whether the selective (see note in italics above) use of statistics, which in my opinion prove very little, are helpful as we try to create bigger and better social businesses.
By the way, I haven't been in touch with the SE100 people to discuss this - I'll send this post to them and will happily correct any factual errors - and obviously they can tell their story by leaving a comment below.
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